Innovation In Annuities - What It Takes to Win

Is innovation alive or dead in the annuity business? The answer is, “yes—well, sort of,” according to insurance professionals contacted for this story.

The question is pertinent because some industry watchers have been saying that annuity innovation evaporated as of the early 2000s recession and never returned. Yet many carriers routinely tout their latest rollouts as new, first, innovative and groundbreaking. Some rollouts even carry the patented or patent-pending tags.

Innovation In Annuities - What It Takes to Win
Source: National Underwriter (subscription required)
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