What you need to succeed in the fast-growing senior market

A perfect storm is brewing on the health insurance horizon. One part Medicare privatization, one part baby boomer generation, and one part proliferation of online seniors, this storm has health insurance agents across the nation gearing up for a revolution. Simply put: The industry's next big opportunity will be a silver one -- and it will be online... Next year, the first baby boomer will turn 65 and become Medicare-eligible. And, the other 72 million Americans of this generation are walking close behind. As they enter the senior category throughout the following 20 years, they will fundamentally change its makeup and, consequently, that of the health insurance industry...

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