In the Retirement Plan Market, the Name of the Game is Client Retention

How many times have you heard somebody say, “The easiest customer to get is the one you already have?” This adage has been around for a long time because it’s absolutely true. It is easier and more cost-effective to keep an existing customer than to find a new one.

In the Retirement Plan Market, the Name of the Game is Client Retention
Source: Life Insurance Selling