New York Life Adds Interactive Features to Its Consumers-Facing Web Site

In keeping with the trends of customer-centricity and interactive collaboration, New York Life has enhanced its consumer Web site, newyorklife.com. This April the New York-based carrier rolled out capabilities that enable users to rate, share and post comments to articles on the carrier's site. In addition, New York Life ($280 billion in assets under management) deployed VoiceCorp International's (Uppsala, Sweden) ReadSpeaker solution, which enables visually impaired visitors to hear the verbal content of Web pages and download it for later use.

New York Life Adds Interactive Features to Its Consumers-Facing Web Site
Source: Insurance & Technology