An Insurance Man Builds A Lively Business in Death

As Life Settlements Boom, Banks, Regulators Circle; Betting on Larry King

Alan Buerger wants to show investors the upside of death... The former insurance salesman runs Coventry First LLC, which lets investors essentially bet on -- and profit from -- other people's demise.

His company is in the business of buying rights to life-insurance policies. In an arrangement known as a "life settlement," Coventry pays the holder a lump sum for the policy now, takes over paying the premiums for as long as the insured person lives, then collects the benefits -- generally worth far more -- when the person dies. Coventry keeps some of the policies in its own portfolio. It sells others to institutional investors. From an investor's standpoint, as a general rule, the sooner these people die, the better...


WSJ: An Insurance Man Builds A Lively Business in Death
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